Hispanic Information & Telecommunications Network, the private nonprofit channel, on April 10 premiered Destination Casa Blanca 2008: The Latino Voice in the Presidential Election, an English-language program follows the presidential race from a Hispanic point of view.
The show, hosted by bilingual journalists Ray Suarez and Marlene Fernández, consists of three English-language original broadcasts: One on One, Washington Roundtable and Newsmakers Roundtable.
“We have a unique opportunity to build a bridge between the candidates and Hispanic communities through the usage of effective multimedia platforms,” HITN CEO José Luis Rodríguez said. “It is in English, because that’s the language in which public policy is being discussed in.”
Destination Casa Blanca 2008, which is expected to air in over 30 million U.S. homes, will feature a series of Latino public policy experts debating issues relevant to the Hispanic community, such as immigration, the economy, health care and education. Each show will also be rebroadcast in Spanish, and will connect Hispanics to its guests via text messaging and social networking media, such as My Space, Facebook and YouTube.
Earlier this year, HITN said it is working on a new HD-capable master control and upgrading one of its studios at the channel’s headquarters in New York’s Brooklyn Navy Yard. When the upgrade of the studio is completed in July, the channel will begin producing several programs in HD, including Destination Casa Blanca’08 and talk show Diálogo de Costa a Costa.