Hulu Hires Kelly Campbell as Chief Marketing Officer

Former Google executive will push both SVOD and live TV service
Kelly Campbell 400x300.jpg

Streaming TV service Hulu said it hired Kelly Campbell as chief marketing officer.

Campbell, previously managing director of global growth marketing for Google Cloud, will be in charge of Hulu’s marketing strategy for its subscription video-on-demand and live TV services.

She will oversee Hulu’s marketing, performance media, content marketing, creative, entertainment publicity and consumer research units and work with its company’s technology, distribution, content and product heads to increase subscribers and elevate awareness.

Read more at B&C.