IHS: LCD Shipments Pick Back Up

More than 16.2 million LCD TVs shipped in March, a month-to-month jump of nearly 5%
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A boost in Chinese-branded LCD TV exports saw the category enjoy its first month-to-month growth in March, following three months of declines, according to a report from research firm IHS.

More than 16.2 million LCD TVs shipped in March, a month-to-month jump of nearly 5%, with Chinese TV brand shipments up almost 90% (from 2.4 million to 4.5 million units), with Chinese brands accounting for 28% of all March LCD TV shipments.

“Major global TV brands have adjusted their strategy this year to focus on profitability, avoiding severe competition in pursuit of market share,” said Ken Park, principal analyst of TV research for IHS Technology.

Read more at broadcastingcable.com.

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