Insight Latest with Family Tier

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Insight Communications Co. Inc. said Tuesday that it will launch a new family-friendly programming tier throughout its footprint this summer.

The MSO said the package will include 15 channels at a cost of $13 per month: Home & Garden Television, Food Network, DIY, C-SPAN 2, CNBC, CNN Headline News, The History Channel, The Weather Channel, Discovery Kids, Discovery Science, Nick Games & Sports, Disney Channel, Toon Disney, PBS Kids Sprout and Trinity Broadcasting Network.

The MSO said the new tier will be available to customers as an add-on to their basic service, which includes approximately 21 channels, and digital set-tops are required.

Insight is the country’s No. 9 MSO, serving some 1.3 million subscribers in Illinois, Kentucky, Indiana and Ohio.

“We have been exploring for quite some time the possibility of adding a new family-friendly tier of services to the numerous digital offerings that we already provide,” Insight CEO Michael S. Willner said in a prepared statement.

“We believe that the package we are introducing will meet the needs of those consumers who only want to watch programming that has a ‘General Audience’ rating or is known to have content that is generally acceptable to families,” he added.

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