Int’l Channel Revisits the Farsi Side


International Channel Networks is representing and marketing Rang-A-Rang
Television, a general-entertainment and current-affairs network in Farsi, as
part of its package of premium-cable services.

IC officials said Rang-A-Rang provides a full gamut of views relative to
current events in Iran, and the network also proffers issues-oriented
programming, music shows and movies.

With headquarters and production facilities in the Washington, D.C., area,
the channel is able to attract major Iranian personalities to its
current-affairs programming. In the short term, Rang-A-Rang plans to expand its
lineup to include new Iranian movies and dramatic fare.

This is the second time IC -- which now includes 15 different 24-hour
channels in its programming portfolio -- has marketed a Farsi-based service.
However, it no longer distributes Melli TV.