Former A&E Network general manager Brooke Bailey Johnson was named senior
vice president and GM of Food Network Tuesday.
Johnson, who left A&E in 2000, will be responsible for overseeing the
day-to day operations of the network, including programming.
She will report to Food president Judy Girard, who will now concentrate more
on the network's new-business-development opportunities, as well as managing its
relationships with sister Scripps Networks brands Do It Yourself, Fine Living
and Home & Garden Television.
"As Food Network continues to rapidly expand and extend the brand, the need
for a day-to-day operations manager was evident," Girard said in a prepared
statement. "Brooke has been a major player in the television industry . her
extensive media background and enormous skill set will be a tremendous benefit
to the network as we move forward."
Johnson inherits a network that has performed well over the past year as it
moved from instructional cooking shows to more entertainment-based,
cuisine-oriented skeins. In April, the network averaged a 0.4 rating, an
increase of 33% from 2002.
"I've known the Scripps people for a long time ... I think they're a
wonderful organization and well positioned for the future," Johnson said. "I'll
focus a lot on programming, which is my expertise, and helping them do what they
While Johnson said it's too early to discuss any potential new programming
ideas she may have for the 79 million-subscriber network, she added that its
current lineup of specials and series has helped it to create strong brand
loyalty among viewers.