Kansas University Reaches Digital Deal With ESPN

ESPN3 Will Air Up to 70 Contests Per School Year, Beginning This Fall
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Kansas University Athletics has reached a seven-year rights deal with ESPN to put Jayhawk events on ESPN3, beginning with the 2013-14 school year.

Kansas Athletics recently announced an agreement with Time Warner Cable to annually air 50 KU contests -- including two exhibition and four non-conference men's basketball games -- exclusively on Metro Sports in Kansas City and in the state of Kansas.  Under the pact with ESPN, those 50 events will be distributed outside that territory by ESPN3, in addition to 20 contests that will be aired exclusively by the broadband service, including Kansas City and state of Kansas.

The combined 70 events include one regular-season football game, the spring football game, six men's basketball games (two will be exhibition games) and basketball's Late Night in the Phog event, as well as 16 women's hoops games.

"ESPN3 continues to serve as a destination for college sports fans, and our agreement with Kansas Athletics extends that commitment," said John Lasker, vice president of programming and acquisitions, ESPN, in a statement. "We look forward to delivering these live events to the KU fan base."

ESPN3 currently reaches more than 85 million homes to customers that receive their Internet or video subscription from an affiliated provider.