Kevin Hart, Lionsgate to Launch Streaming Comedy Video Service

Laugh Out Loud OTT service to launch Aug. 3
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Lionsgate and comedian Kevin Hart will launch a comedy-themed streaming video service Aug. 3 featuring original scripted and reality fare.

The Laugh Out Loud service, which will launch for free on iOS and Android devices along with a $2.99 per month ad-free option, will feature a slate of original scripted and unscripted comedy series, stand-up specials, licensed programming and live broadcasts, said company officials.

The service will also feature all seven seasons of the 1990s HBO comedy series Def Comedy Jam. Original series include Kevin Hart: Lyft Legend, a hidden camera series which will have its debut on Laugh Out Loud’s Facbook page prior to the launch of the streaming service.

Other shows include Black Geo, a satirical investigative series into the origins  of black culture through sketch comedy; Dead House, a scripted sitcom from comedian Andrew Bachelor -- aka King Bach, and follows a reality shows pitting a human and four zombies in the same house and Campus Law, a scripted sitcom based around three recent college graduates who decide to get jobs as security guards on their former campus.  

The Laugh Out Loud service will also feature up and coming comedians curated by Hart through LOL showcases at events, including a partnership with the world’s top comedy festival “Just for Laughs.”

“Kevin Hart is an extraordinary global talent, and we’re proud to continue expanding our multi-faceted relationship into exciting new opportunities,” said Lionsgate CEO Jon Feltheimer in a statement.  “He is not only one of the biggest stars in the world but a great entrepreneur and an incredible brand. Together, we’re building Laugh Out Loud into a compelling, content-rich value proposition for his millions of current fans - as well as new audiences worldwide.”