Layer3 TV, the Denver-based MVPD, will be among a select group of pay TV providers that will offer Fox Sports’ live coverage of the 2018 World Cup tournament in 4K.
Layer3 TV said it will make all 64 World Cup matches, starting with Thursday’s kick-off fixture between Saudi Arabia and host Russia, available in 4K, and will provide that coverage on two 4K channels.
Layer3 TV, acquired by T-Mobile in January, supports 4K on every set-top box and doesn’t charge extra for 4K content. To enjoy that content in its full, pixel-packed glory, Layer3 TV customers will also need a 4K-capable TV set.
“The World Cup is one of those events that the entire world tunes in for, and our subscribers expect the best quality picture possible for every corner kick and goal,” Jeff Binder, executive vice president of T-Mobile Home + Entertainment, said in a statement. “Fox’s passionate soccer fans can get closer than ever to the fields this year with 4K resolution on Layer3 TV.”
Layer3 TV began to offer live and VOD content in 4K in March 2017, and today offers channels in the format such as Insight UHD and Nasa TV UHD.
Layer3 TV currently offers a managed, in-home-focused IPTV service in markets such as Washington, D.C.; Dallas; Longmont, Colo.; Los Angeles, Calif.; and Chicago. T-Mobile is also working on a national, OTT-delivered version of the service that’s expected to launch later this year.
Among other U.S.-based MVPDs, DirecTV will offer live 4K HDR coverage of World Cup 2018 to customers with the right tech set-up. Dish Network will offer the games in 4K format, according to TVAnswerman.com. Comcast X1 subs with 4K-capable boxes will have access to Telemundo’s 4K coverage of the World Cup on a VOD, next-day basis.