Lifetime Center Opens March 20

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Lifetime Entertainment Services will open its new, 50,000-square-foot, state-of-the-art technical-operations center March 20.

The facility -- located at 111 Eighth Avenue in New York -- “employs groundbreaking digital-media systems, merging broadcast and [information technology] that create a virtually tapeless ‘delivery-to-air’ workflow for Lifetime Television, Lifetime Movie Network and Lifetime Real Women, as well as new broadband programming in development for [],” the programmer said in a prepared statement.

The TOC will house all of Lifetime’s broadcast operations, postproduction and graphics facilities and the corporate data center, representing nearly 20% of the company’s employees.