Lifetime Pushing Women Into the Voting Booth

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Lifetime Television is launching a trio of humorous new public-service announcements encouraging women to vote this November as part of its“Our Lifetime Commitment: Every Woman Counts” public-education campaign.

The 20 second spots will run through Election Day (Nov. 2). They focus on decisions a woman might face -- selecting a wedding gown, naming her baby or choosing a new hair style. In each situation, the woman allows someone else to make the decision and regrets it later.

Every Woman Counts is a yearlong, nonpartisan campaign.

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