Lifetime viewers couldn’t get enough of iconic performer Whitney Houston Saturday night.
The female-targeted network’s original movie Whitney drew 4.5 million viewers, part of a prime-time block of Whitney Houston-themed programming that garnered a combined 11.8 million viewers.
The original movie, directed by Angela Bassett and starring Yaya DaCosta, was the network’s most-watched telecast across all key demographics since Flowers In The Attic last January, said the network. The movie, which chronicled the relationship betewen the late Houston and singer/writer Bobby Brown, also averaged 2.2 million Adults 25-54, 2.1 million Adults 18-49, 1.6 million Women 18-49 and 1.6 million Women 25-54.
Following the movie, the network’s Bobby Brown: Remembering Whitney special delivered 4.1 million viewers, as well as 1.9 million Adults 25-54, 1.8 million Adults 18-49, 1.4 million Women 18-49 and 1.4 million Women 25-54, according to the network.
At 11:00pm, the special Whitney Houston Live: Her Greatest Performances brought in an additional 3.2 million total viewers, said Lifetime.
Tonight Lifetime will encore the entire Whitney Houston-themed block beginning at 8 p.m. with the movie Whitney.