Maltin Upped at Nick


Nickelodeon has promoted Samantha Maltin to vice president, business development, promotions marketing, from director, new business development, Nickelodeon Consumer Products.

In her new role, Maltin will be responsible for developing on- and off-channel marketing and promotional opportunities for new-business advertising-sales partners and collaborating with Nickelodeon Ad Sales to secure nontraditional advertisers for the network.

She will also secure promotional partners for Nickelodeon Movies that can bring on- and off-channel support and leverage new or incremental media for the network.