Cable veteran Bob Mann joined Juniper Content subsidiary Firestone Communications as senior vice president of affiliate sales.
Based in Fort Worth, Texas, he will be responsible for supervising all areas related to affiliate relations, sales and distribution and subscriber growth for Hispanic children’s network ¡Sorpresa!.
Mann spent 19 years at Showtime Networks, most recently as VP and general manager of the south-central, Southeast and central regions.
“Over the course of his career at Showtime, Bob was responsible for such key accounts as Charter Communications, Cox Communications, NCTC [the National Cable Telecommunications Cooperative] and Verizon [Communications],” said Stuart Rekant, chairman and CEO of Juniper and CEO of Firestone.
“Bob’s extensive relationships in the cable industry provide us with the opportunity to accelerate the growth of ¡Sorpresa!,” he added. “Expanding ¡Sorpresa!’s subscriber base will provide greater access to Hispanic advertising spending, which is growing at twice the rate of any other U.S. media-market segment.”
¡Sorpresa! is available on Cablevision Systems, Charter, Comcast, Cox, Time Warner Cable, Verizon and via the NCTC, as well through third-party mobile and broadband platforms including Google Video, MSN Latino, AOL Video, Akimbo, Verizon Wireless, MobiTV and its own Web site.