MCV Plans 2012 Mobile DTV Consumer Launch


The Mobile Content Venture has confirmed that it will meet its goal of launching mobile digital TV signals at broadcast stations covering 50% of the U.S. by the end of this year and that the group is planning a consumer launch of mobile DTV services in 2012.

Erik Moreno, co-general manager of MCV and senior vice president of the Fox Networks Group, says the group has developed new technologies for improved consumer devices that will offer improved reception for VHF stations and that it had successfully gained major commitments from consumer electronics manufacturers to bring mobile DTV capable devices to market in 2012.

Moreno also supplied data showing that all the top six DMAs will have mobile DTV services by the end of 2011, and that 22 of the top 25 DMAs will have services. A number of the top DMAs will also have multiple channels available from Fox, NBC, Ion, Telemundo and PBS.

Read more at B&C here.