Mediacom Inks NFL Network, RedZone Pact


Mediacom has scored a deal with NFL Network to carry the pro football league's 24/7 service, as well as its scoring and highlights channel, NFL RedZone.
The long-term deal, financial terms of which were not disclosed, calls for NFL Network to be available on Mediacom's Digital Plus level of service (high-definition channel 766 and standard-definition channel 186). NFL Network will be accessible to Mediacom customers who subscribe to the MSO's Digital Plus package, which proffers some 40 channels encompassing the education, entertainment, family/kids, movies and sports genres. Digital Plus retails for $12 monthly.
For its part, NFL RedZone, the ad hoc service that focuses in on highlights and plays inside the 20-yard-line -- the so-called red zone -- will be available on Sundays throughout the regular season, on HD channel 767 and SD channel 187. NFL RedZone will be available for $49.95 for each NFL season.
"We are thrilled with the addition of NFL Network and NFL RedZone to our programming lineup. We continue to invest to improve the products and services we provide to our customers, whether it's new programming, more HD channels, faster internet speeds or better telephone service," said Doug Frank, Mediacom's regional vice president of operations, in a statement. "This is another example of Mediacom listening to our customers and delivering what they want."
Noted John Malkin, NFL Network vice president of affiliate distribution:"Mediacom is one of the top cable operators in the country and we are excited its subscribers will be the newest fans to enjoy the only network that delivers football 24 hours a day, 365 days a year. With the 2011 NFL regular season less than a month away, Mediacom subscribers will be able to enjoy our Thursday Night Football games, Sunday NFL GameDay shows, NFL Total Access, Emmy award-winning NFL Films programming and much more. In addition, NFL RedZone features every touchdown from every game on Sunday afternoons."
Mediacom's game plan is to make NFL Network and NFL RedZone available to as many of its markets as possible by the start of the 2011 season, which kicks off on Sept. 8, before the first full Sunday of action three days later.  In some areas, the standard- and HD fees will be launched simultaneously; in others, the enhanced format will be added later.
The Mediacom deal follows the pact Charter Communications signed for NFL Network and NFL RedZone earlier this month.