Microsoft TV Taps Marketing Exec

Publish date:
Updated on

Christine Heckart has joined Microsoft Corp.’s Microsoft TV division as general manager of marketing.

Heckart had been vice president of marketing at Juniper Networks Inc.

In her new role, she will guide marketing and partner business-development activities worldwide, managing the teams responsible for market and competitive research and analysis; strategic and business planning; product management and planning; marketing communications; and customer and partner co-marketing activities.