More Sinclair Stations Sign Up for comScore Ratings

Company now provides measurement for 704 stations
comscore logo new 400x300.jpg

comScore said it has signed a new agreement with Sinclair Broadcast Group that adds three more stations to the number of stations for which it provides local measurement.

The added stations are WSBT South Bend, Ind.; KUQI Corpus Christi, Texas; and KFXL Lincoln and Hastings-Kearney, Neb.

"Sinclair and comScore have a great partnership," said comScore's executive VP of local television, Steve Walsh. "We are very pleased that Sinclair is driving revenue with the use of comScore ratings information."

Read more at B&C.