Veteran cable programmer Greg Moyer is exiting as head of Rainbow Media’s Voom HD service to become president of Scripps Networks International, a new position.
Moyer’s mandate will be to spearhead Scripps Networks expanded international efforts, as the company sees the global market as a big opportunity for growth. He will start in his new post Jan. 5, and be based in Scripps’ New York offices, the company said.
“The rise of Asia and other emerging economies offers remarkable opportunities to create culturally relevant lifestyle networks in many places around the world,” Scripps Networks president John Lansing said in a prepared statement. “Greg has a lengthy and impressive track record of launching and growing successful international media businesses. We are confident that under his leadership, Scripps Networks will take advantage of tremendous, untapped promise on the international front.”
Moyer, who is also a veteran of Discovery Communications, will report to Lansing.
Moyer joins Scripps Networks from Rainbow Media Holdings, the programming arm of Cablevision Systems Corp., where he was general manager of Voom HD Networks, a suite of HDTV networks. Voom HD has had trouble getting traction in terms of U.S. distribution and is embroiled in litigation with Dish Network, which dropped its 15 HD networks in May.
Voom HD has a breach-of-contract lawsuit pending against Dish Network seeking $1 billion in damages stemming from the satellite provider dumping its HD networks.
With the loss of the berth on Dish Network, currently Voom HD’s only other major domestic distributor is parent company Cablevision. Its carriage deal for Voom expired June 30, and a Rainbow spokesman declined to comment on whether that pact had ever officially been renewed.
“Greg has contributed significantly to Rainbow during his tenure here, and was a strong leader at Voom,” the Rainbow spokesman said. “We wish him all the best in his new position.”
Glenn Oakley, currently Voom HD’s senior vice president of business development, will take on Moyer’s duties, the Rainbow spokesman said. Outside the United States, the Voom Global Network reaches 36 countries and serves over 32 million subscribers.
Before joining Rainbow Media, initially as president of regional programming, Moyer was president, chief editorial and creative officer at Discovery Communications. While at Discovery, he was a major contributor to developing an exclusive programming partnership with BBC Worldwide. He explored the launch of Discovery Channels in Asia, placed the Discovery brand and programming on Chinese Central Television and developed extensive relationships with major international broadcasters and production entities.
Scripps Networks – which owns and operates HGTV, Food Network, DIY Network and Fine Living Network as well as country music network Great American Country – has syndicated branded programming to more than 170 countries.
Scripps Networks wants Moyer to help the company take greater advantage of the new wave of media growth that is occurring today in the international marketplace, where many countries are rebuilding their telecommunications infrastructures to take advantage of technological advancements in digital compression, satellite transponders and telephony.
“Viewers around the world today are experiencing a digital ‘echo boom’ with more channel choices, high-definition services, DVRs and other digital technologies,” Moyer said in a statement. “This is creating tremendous possibilities for launching culturally relevant, lifestyle networks in the international marketplace.”
Moyer also will serve on the Scripps Networks executive committee and diversity committee.
“The timing is right for Scripps to go global and the fit with Scripps is right for me,” he said.