MTV, Cox Unite on HD

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MTV Networks and Cox Communications Inc. will join forces to promote the programmer’s MHD HD network and the MSO’s HD service.

The two parties said the retail partnership will include in-store and online promotions tied to consumer retail locations around the country.

Cox said it will offer MHD -- which features original music-based programming from a variety of music genres, along with HDTV acquisitions and original content from sister networks MTV: Music Television, VH1 and Country Music Television -- to more than 80% of its subscribers in the next year.

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