MTV International: Hello, Moto

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MTV International and Motorola Inc. announced a three-year, $75 million
marketing alliance Thursday that will extend MTV: Music Television's programming
outside of the United States to the wireless world.

MTV content preloaded into Motorola wireless handsets, vignettes spotlighting
new music and artists and online extensions of the MTV and Motorola Internet
sites will be localized to appeal to consumers in various regions around the
world.

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