Music Choice Taps TVN for VOD

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Music Choice has made the choice of using TVN Entertainment Corp. for video-on-demand services.

Among services TVN will provide to the music network: encoding, distribution and asset management. Music Choice will also be able to use rapid-turnaround service “TVNow.”

“TVN’s platform has provided Music Choice with the flexibility to work within the particular requirements of music-industry schedules, as well as those of our label partners and artists,” Music Choice vice president of distribution Rick Bergan said in a prepared statement.

TVN VP of business development Matt Cohen added, “We are extremely pleased to be working with Music Choice not only because of the scope of the agreement, but because it allows us to introduce a younger audience to the VOD experience, kids and teen-agers, who will hopefully choose VOD for their long-term use.”

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