Asian-American targeted network Myx TV will make its content available on the Roku digital media receivers, the network announced Monday.
The network has teamed with content distribution company adRise to make its programming available to more than five million Roku owners. The Myx TV app is currently available through the Roku Channel Store beginning today.
“Part of our commitment to providing the best of Asian American entertainment is to make sure that Myx TV conveniently reaches a growing number of viewers with a keen passion and interest for the kind of content that we offer,” said Miguel Santos, General Manager for Myx TV in a statement. “adRise’s technology puts us in a position to make viewing of Myx TV possible anytime, anywhere in the U.S. for free on their Roku boxes.”