The National Association of Minorities in Communications
will extend its annual National Urban Markets seminar to several local venues beginning in
NAMIC's Southern California Chapter -- along with The
Walter Kaitz Foundation and CTAM's Southern California branch -- will host the first
regional Urban Markets Conference April 8 in Beverly Hills, Calif., said Kathy Johnson,
executive director of NAMIC.
The one-day conference -- targeted toward marketing,
programming, operations and human-resources professionals in the telecommunications
industry -- will focus on strategies for building the cable business within Southern
"The conference will deal with issues that are
relevant to specific urban markets and that aren't often addressed at the national
conferences," Johnson said
Paula Winn, president of the Kaitz Foundation, said the
conference represents a collective effort among operators, programmers and organizations
within Southern California to bring to the forefront issues that are important to the
"We're working to do whatever it takes to make
the industry as strong as it can be," Winn added.
Rich Cronin, president and CEO of Fox Family Worldwide,
will be the keynote speaker of the event, while Spencer Kaitz, president and general
counsel of the California Cable Television Association, will serve as a guest speaker.
Johnson said she expects 125 to 150 attendees for the
Further, NAMIC will look to offer at least two other
regional conferences this fall. Potential sites include Chicago and the San Francisco Bay
Other speakers scheduled to appear at the conference
include Nina Henderson, vice president of BET Movies/Starz!3; Dottie Ewing, regional vice
president of marketing at Charter Communications; Hector Orci, co-chairman of La Agencia
de Orci & Asociados; and Bill Rosendahl, senior vice president of Century
Also, Dr. Ron Rizzuto, professor of finance at the
University of Denver, has designed a case-study curriculum specifically for the Southern
California market, Johnson said.