NBA Finals: ABC Scores Best Game 2 with 16.7 Million Viewers


The Miami Heat tied up the 2012 NBA Finals as ABC netted its largest audience for a Game 2 of the pro basketball league's championship series.
With LeBron James holding off the Oklahoma City Thunder's furious fourth-quarter charge led by Kevin Durant, the Heat's 100-96 victory averaged a 10.4 household rating, 11.9 million household impressions and nearly 16.7 million watchers, according to Nielsen data.
The audience was ABC's best ever for a Game 2, while the rating was second only to 2004 Finals contest between the Detroit Pistons and Los Angeles Lakers that averaged a 10.7.
Measured against Game 2 of the 2011 NBA Finals featuring the Heat and Dallas Mavericks, ABC's June 14 telecast was up 12% in rating from a 9.3, 11% in impressions from 10.7 million and 7% in viewership from 15.5 million.
Thursday's Game 2 was the highest-rated and most-viewed program, lifting ABC to win the night across all networks -- broadcast and cable -- in rating, viewership, household impressions and all key demos. It marks the 27th consecutive time that The Finals on ABC has won the night.
Through two games, The Finals averaged a 10.1 rating, the highest since 2004 and the second highest-rated on ABC, while standing as the most-watched ever on the network with 16.4 million. Those numbers are ahead 10% in rating and 7% in audience from a 9.2 and 15.3 million for the initial pair of Mavs-Heat contests in 2011.