In a push to expand its original video production for digital platforms, NBC News Digital Group has set up a new video unit that will create content for the group's various operations, which include NBC News Digital and Today Digital.
The in-house production team, which will create video for web, mobile and social audiences, will be headed by Bill Smee. Its productions will feature journalists from across the company's operations.
Smee, who will join NBC News in September as executive producer of original video production, will report to Gregory Gittrich, VP of news and product of NBC News Digital and executive editor of NBCNews.com.
"The NBCUniversal News Group is already an industry leader in streaming clips from our television programing," said Vivian Schiller, senior VP and chief digital officer of NBC News. We will now have an additional focus on original video that extends the news division's on-air and digital brands."
Smee had previously been executive producer of Slate V and has won numerous awards in his 20 plus year career of working in television news and documentaries for such operations as CNN and the Discovery Times Channel.