NCTA Joins Digital Adoption Coalition


The National Cable & Telecommunications Association has joined with computer companies, telcos and a couple of broadband-centric nonprofits in a Digital Adoption Coalition (DAC) that is seeking broadband stimulus bucks.

The goal of the coalition, which is led by nonprofit broadband adoption organization One Economy, is to bring broadband to as many as 250,000 low-income households.

If it gets the money -- it put in a bid Msrch 15, the deadline for the second round of stimulus fund broadband bids -- the coalition will work with HUD to get broadband to public housing via low-cost access, equipment (computers), and training.

NCTA has been prepped for the job, having announced its Adoption-Plus initiative. Participating cable operators are ready to deliver half-price service to low-income homes with middle school kids, but that program was contingent on government-funded training and education and the kind of tech-support that companies like Intel, Microsoft and Dell are providing as part of the DAC.

In addition to NCTA and One Economy, DAC includes AT&T, BendBroadband, Bresnan Communications, Bright House Networks, Cablevision, Charter, Comcast, Cox Communications, Connected Nation, Eagle Communications, Inc., Dell, Intel Corporation, Mediacom Communications Corp., Microsoft, Midcontinent Communications, Sjoberg's Cable TV, Suddenlink Communications, Time Warner Cable, US Cable Group and USTelecom.
Charter recently teamed with One Economy to offer free broadband to 1,000 low-income households in its home city of St. Louis