Upstart multicultural network AFRO will be available to NCTC members as part of a multi-year agreement between AFRO parent Afrotainment and the NCTC.
The deal allows the NCTC’s 750 small and mid-sized independent cable and broadband operators to op-in to a carriage agreement for AFRO, which launched this past February along with TV One’s Cleo TV as part of Comcast’s memorandum of understanding revolving around its 2011 acquisition of NBCUniversal.
AFRO is a polycultural black network broadcasting top-rated Nollywood and black movies, dramas, sitcoms, music, talk, and late night comedy shows, according to network officials.
"We are thrilled to bring AFRO’s live content and growing on demand catalog of 300+ hours of original programming to millions of NCTC customers. This agreement marks an important milestone in our continued growth strategy to increase our nationwide distribution footprint, and we look forward to a great partnership with the NCTC," said Yves Bollanga, Founder and CEO of Afrotainment in a statement.