nCUBE Corp. said Charter Communications Inc. has selected its digital-advertising system for deployment in Long Beach, Calif.
Long Beach is Charter's testbed for an all-digital network. The MSO distributes its video signals across a hybrid all-digital and analog/digital network. nCUBE has had video-on-demand servers in the market since 2001.
nCUBE said its server can provide a bridge for operators moving from analog to digital, handling digital ad insertion for networks that formerly were delivered in analog.
Long Beach is part of Adlink's Los Angeles digital-cable interconnect.