NESN Lights Ratings Lamp With Bruins - Multichannel

NESN Lights Ratings Lamp With Bruins

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NESN is netting top-flight ratings with its coverage of the defending Stanley Cup champion Boston Bruins this season.
The regional sports network, owned by Fenway Sports Group, which controls the Boston Red Sox, and the Bruins, has scored its top three ratings for regular-season games during November and December. Moreover, NESN has notched 16 of its top Bruins telecasts during that period, according to network officials.
According to Nielsen data, NESN's presentation of the Bruins' 4-3 win over the Buffalo Sabres on Nov. 23 now stands as the RSN's top telecast regular-season telecast with an 8.4 rating in the Boston DMA. Its Dec. 19 coverage of the club's 3-2 win over nemesis Montreal places second with a 7.7 mark in the market, while the Dec. 5 telecast, a 3-1 trip-up of the Pittsburgh Penguins, is third at a 6.9.
Through its first 31 telecasts, NESN has averaged a 5.0 mark with the Bruins, who currently reside atop the NHL's Northeast Division and have given up the fewest goals and enjoy the circuit's top point differential, an 85% advance over the same number of games last season.

NESN's 20 Highest-Rated, Regular-Season Bruins Broadcasts.
Date Opponent W / L Score Rating
1 11/23/2011 at Buffalo W 4-3 8.4
2 12/19/2011 Montreal W 3-2 7.7
3 12/5/2011 at Pittsburgh W 3-1 6.9
4 3/24/2011 Montreal W 7-0 6.6
5 11/30/2011 at Toronto W 6-3 6.4
6 3/18/2010 Pittsburgh L 3-0 6.2
7 12/14/2011 at Ottawa W 5-2 6.1
8 11/17/2011 Blue Jackets W 2-1 6.1
9 12/6/2011 at Winnipeg L 2-1 6.0
10 12/3/2011 Toronto W 4-1 5.9
11 12/17/2011 at Philadelphia W 6-0 5.8
12 12/13/2011 Los Angeles W 3-0 5.8
13 12/8/2011 Florida L 2-0 5.8
14 11/15/2011 New Jersey W 4-3 5.3
15 11/7/2011 NY Islanders W 6-2 5.2
16 3/31/2011 Toronto L 4-3 5.0
17 3/8/2011 at Montreal L 4-1 4.9
18 12/28/2011 at Phoenix W 2-1 4.7
19 12/23/2011 Florida W 8-0 4.7
20 12/10/2011 at Columbus W 5-3 4.7


Source: NESN and Nielsen data.

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