NESN Preps Web Site For Relaunch

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NESN Wednesday announced it will launch an enhanced version of its Web site, on Monday, May 5, giving users access to exclusive video clips, pre-game reports and opportunities to interact directly with NESN’s on-air personalities.

“With the convergence of traditional media and the Internet, it was vital that we take this step to develop a full service and interactive Web presence with the fans of New England sports in mind,” Sean McGrail, NESN president, said in a statement. “Our goal is for NESN.com to become the definitive online gathering place for fans of New England sports.”

The revamped site will included an interactive section called The Playground, which will allow registered users to participate in live chats with NESN personalities and read exclusive blogs. It will also feature podcasts and message boards, giving fans a chance to share photos with each other and listen to analysts dissecting the players and performances of teams including the Boston Red Sox, Boston Bruins, New England Patriots and numerous collegiate teams.

The site will also feature Leading Off..., an exclusive pre-game forecast before every Red Sox game that will include the starting lineups, a look at key matchups and up-to-date news and notes from the ballpark.

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