Nine Distributors Line Up Golf Channel's 3D Sony Open Coverage


Subscribers to nine video distributors in the U.S. and Canada will be able to view Golf Channel's 3D coverage of the Sony Open in Hawaii this weekend.
DirecTV, Time Warner Cable, Bright House Networks, Cox Communications, Shaw Communications, Rogers Communications, Blue Ridge Communications and Armstrong Cable Services are scheduled to carry Golf's 3D coverage on Jan. 15 and 16, as is parent Comcast.
A network spokesman said the cancellation of today's opening round due to rain will not impact Golf's coverage plans, as play is now scheduled for 18 holes on both Friday and Saturday, followed by 36 to conclude matters on Sunday.

The Sony Open will mark the second time golf has been presented in the 3D format: Last April, ESPN and Pace, with Sony supplying the cameras and serving as the sponsor of the telecast, produced 3D views of select holes from the  The Masters.

Working in conjunction with Comcast, production company NEP and Sony, Golf Channel will provide 16 hours of 3D coverage, eight live, on Jan. 15-16 from the Waialae Country Club in Oahu.
The production -- presenting views from Green No. 2 and the third and fourth holes and Green No. 16 and holes 17 and 18 -- will employ six Element Technica rigs equipped with Sony 3D cameras.
Golf's 3D game plan: live coverage from 5 p.m. to 7 p.m. (ET) on Jan. 15, a two-hour encore, with a return to live action from 9 p.m. to 11 p.m., and then another re-air.
The network will deliver a similar eight-hour schedule on Sunday, with tee time for the first live, two-hour window moving up a half hour to 4:30 p.m. to 6:30 p.m.
Play-by-play man Rich Lerner, analyst Curt Byrum and course-reporter Steve Sands are set to call the 3D action for Golf, which also will provide HD coverage of all four rounds of the tourney.

Viewers will need a 3D-compatible set, glasses and a set-top connected to the TV with an HDMI cable.