Ovation has hired Liz Janneman to head its advertising sales efforts
The cable ad sales veteran has been named senior vice president of as sales and will head the network's team from its New York offices. She reports directly to Ovation TV CEO Charles Segars.
Janneman brings over 20 years of managerial experience to Ovation from stints at Current TV, The Weather Channel, AOL/Time Warner, Turner Entertainment and Saatchi & Saatchi.
Most recently, Janneman served as president of ad sales for Current, where she oversaw ad sales efforts for both the channel and currentv.com. Prior to that, she was senior vice president of ad sales for Weather for two years.
Previously, she was executive vice president of ad sales for AOL/Time Warner where she was responsible for ad sales efforts for TNT and TBS, during which time revenues doubled to exceed $1 billion annually.
"We are thrilled to have been able to attract such an experienced and accomplished ad sales executive to head the Ovation TV sales team," said Segars in a statement. "Even in these challenging times, the power of the Ovation TV brand and its unique category has created explosive growth in ad sales, distribution and consumer awareness. Liz, along with Deborah Cuffaro and the rest of the sales team, will be a powerful combination in continuing this momentum."
Noted Janneman: "I am very excited to be working with Deb and the entire team at Ovation TV. What an incredible job they've done in just two years. I was so impressed with their progress both on the distribution side and the advertising side that I knew I wanted to be a part of the next phase of growth for this network. I have always enjoyed working on unique brands with broad appeal and as the only television channel dedicatedto the arts and contemporary culture, Ovation TV is certainly that."