Pace Names Chief Strategy Officer

Bruce Gureck Most Recently Was Pace’s SVP, Engineering, Americas
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Pace, the U.K.-based maker of set-tops and broadband access gear, has appointed Bruce Gureck to chief strategy officer, where he will focus on R&D and M&A activity, keep pace with general market trends, and seek out opportunities to diversify the company’s businesses. 

Gureck most recently served as SVP of engineering, Americas. Pace said he helped to manage Pace’s entry into the U.S. cable market, acquisitions such as 2Wire, which got Pace into the IPTV and DSL gateway arena, and Pace’s development of RDK-based boxes that run on Comcast’s IP-capable X1 platform.

“Bruce is an industry and Pace veteran with a wealth of experience in cable, telco, and satellite engineering, not to mention his vast knowledge across all other areas of the business,” Mike Pulli, Pace CEO, said in a statement. “His technical expertise, innovative vision and industry experience make him the ideal person to fulfil the role of CSO, and he will play a key role in the successful expansion and profitability of Pace as a whole.”

Gureck joined Pace in 2004 from Digital Latin America (DLA), where he was VP of technology and operations. He is also late of General Instrument (now part of Arris) and General Electric.  He received his bachelor’s degree in Engineering from Widener University and is a member of the Project Management Institute and Cable and Telecommunications Association for Marketing.