Pasiones , the telenovela-centric, Hispanic-targeted cable network, has acquired the rights to three Spanish-language soap operas under a newly minted agreement with Sony Pictures Television.
Marking its return to U.S. cable for the first time since its premiere on Telemundo eight years ago is El Zorro: La Espada y La Rosa, airing on Pasiones weekdays at 6 p.m. (ET). Also included in the three-telenovela deal are two other series that ran on Telemundo: Doña Barbara, which originally aired in 2008-09, and La Prepago, a 2013 series produced for RCN Television in Colombia. Their premiere dates were not announced.
“This deal with Sony reinforces our commitment to deliver top-quality telenovelas and series with proven success records across Latin America to our viewers,” said Francisco Gimenez, GM of cable networks for Hemisphere Media Group, which owns Pasiones and also includes WAPA América among its holdings.
Separately, Pasiones has signed a deal with Televisa to acquire the Latin American broadcast rights to the telenovelas Corazon Salvaje, Sortilegio and Triunfo del Amor. The network is prohibited from airing the shows in the U.S. due to Televisa’s relationship with Univision.
Pasiones will add other telenovelas acquired from Televisa to its LatAm feed later this year.