Playboy to Offer Show Via PPV, Web

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Los Angeles -- In its first pay-per-view/online simulcast,
Playboy TV and Playboy Online will distribute a live fashion show in November.

The one-hour show, based on the company's Club
Lingerie
home-video release, will air Nov. 16 on Playboy TV, network executives said.
The show will be available simultaneously on Playboy's Web site (www.playboy.com).
The site will feature full streaming video of the show, as well as video clips from Club
Lingerie
.

The Webcast will also allow users to chat with Playmates,
models and celebrity guests at the event and participate in interactive polls. And
subscribers to Playboy Online's premium service, "Playboy Cyber Club," will
have unrestricted access to the backstage party, dressing rooms and VIP lounge, the
network said.

Also, Playboy Online will offer a sweepstakes to users
registering at Playboy.com before Nov. 10. The grand-prize winner will receive a trip for
two to the event, network executives said.

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