Former ESPN executive David Preschlack has been named president, NBC Sports Regional Networks and NBC Sports Group platform and content strategy, effective Feb. 1.
He will report to NBC Sports Group chairman Mark Lazarus.
Preschlack, who previously served as executive vice president, affiliate sales and marketing, at Disney and ESPN Networks Group, will oversee the NBC Sports Regional Networks portfolio and will interact with each general manager in a range of areas including sales, content and ongoing relationship management. He will also lead the entire NBC Sports platforming strategy as the company moves into new areas with existing and to-be-developed content.
“David’s wealth of experience with digital innovation and distribution, as well as programming creation and acquisitions are what today’s marketplace demands for executives,” Lazarus said.
Read more at broadcastingcable.com.