QVC Visits Sesame Street

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Sesame Workshop, the non-profit producer of Sesame Street, Dragon Tales
and Sagwa The Chinese Siamese Cat for Public Broadcasting Service,
announced on Thursday that it will be selling its line of tie-in educational
merchandise on QVC later this month.

QVC has slated Sesame Workshop & TV Friends as an hourlong show
for Aug. 22 at 4 p.m.

The products to be offered for sale will include:

  • a Sesame Street Library Collection
  • a Sesame Street two-video package and a Sesame Street Play Tent
  • a Dragon Tales book/video assortment and
  • a Dragon Tales Adventure Bedding Set

There will also be a Sagwa plush doll and the book on which that series is
based -- the latter including an autograph card from author Amy Tan -- according
to Sesame Workshop general manager of global licensed products and TV sales Liz
Kalodner and QVC vice president of home innovations and entertainment John
Kelly.

In addition, Sesame Street characters Elmo and Gordon will lead sing-alongs
and a story time with children at QVC's West Cgesterm Pa.,
studio.

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