Rasulo: Online MVPDs Will Have To Pay The Freight - Multichannel

Rasulo: Online MVPDs Will Have To Pay The Freight

Disney CFO Says Happy To License Content, But Only In Bundle
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Disney chief financial officer Jay Rasulo agreed that an online pay TV service is coming, but told an industry audience Tuesday that any such programming deals with his company would only be with a provider that offers a service similar to what is already out there.

Rasulo, speaking at the UBS Global Media & Communications conference in New York, echoed comments from Viacom CEO Philippe Dauman on the previous day at the event. But while Dauman predicted that an online pay service will come in 2014 – he wouldn’t say who – Rasulo was reluctant to pinpoint a date.

Rasulo said he would be happy to license programming to an online provider, but it would have to include not only the entire Disney bundle of services, but also that of other programmers, mirroring offers from other distributors.

“At that time we would be happy to have another entrant on the distribution side,” Rasulo said, adding that consumers tend to purchase only those services they see value in and currently that appears to be the current pay TV model.