RLTV and NBC News are teaming on a new personal finance series, Money Matters with Jean Chatzky.
It certainly matters to RLTV's 50-plus target audience (the network was formerly known as Retirement Living TV), many of whom saw a lifetime of savings hammered by the financial meltdown.
The hour-long show debuts Nov. 20 at 9 p.m. and features Chatzky, financial editor on NBC's Today show, answering viewer questions. Viewers can weigh in via Facebook, Twitter or the phone.
"NBC News is always looking for new opportunities to extend its programming to different audiences, and Money Matters is a great example of how we can leverage our great on-air and production talent in co-production with RLTV," said NBC News president Steve Capus in a statement. "We are excited to be working once again with RLTV. We share their view that the 50+ demographic is a powerful one that deserves our programming attention. They are a driving force in the economy, in politics, and in consumer spending."
NBC previously partnered with RLTV on its Daily Cafe show after the network moved production of that show from ABC News' Washington bureau. It then expanded the partnership to include RLTV securing rebroadcast rights to Meet the Press.