Rogers Adds All-Digital Package

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Rogers Cable Inc. has added an all-digital overlay rollout for digital set-top subscribers in Brampton, Bolton, Scarborough and Pickering, Ontario, with a rollout scheduled for all of its Ontario systems slated for later this year.

Rogers said all analog channels will be digitized, improving picture quality for its digital subscribers. But those channels will still be available in analog for analog-TV-set owners.

The MSO also said it will launch video-on-demand and subscription-VOD services in those markets with the all-digital package.