Sí TV, the English-language network focused at Latinos, has launched on Time Warner Cable in San Diego and the Desert Cities.
Sí TV is now widely available throughout the market on channel 304 within Time Warner's digital choice and nuestre tele package.
Elsewhere, the network said production has begun inNew York City on the third season of Sí TV's popular reality/competition series, Model Latina.
Slated for an Aug. 2 premiere at 9 p.m. (ET/PT), the series puts a twist on typical model competition shows by emphasizing the distinctive beauty of what it means to be Latina. Fifteen ambitious Latinas from coast to coast live together, get coaching from industry pros and face challenges designed to test beauty, smarts, style and culture as they compete to be named "Model Latina."