Sassa Replaces Littlefield


New York -- Scott Sassa, the former boy wonder of Turner
Broadcasting System

Inc., was named president of NBC Entertainment last week,
replacing Warren Littlefield.

Sassa, who most recently was president of NBC's
owned-and-operated TV-station group, is being groomed to replace Don Ohlmeyer, president
of NBC's West Coast division, whose contract expires in January 2000.

Sassa is a veteran of Turner's entertainment division,
where he helped to launch about a half-dozen new cable channels in the 1980s, including
Turner Network Television and Cartoon Network.