Showtime said Tuesday that it has acquired the exclusive pay TV rights to documentary Super SizeMe.
In the documentary -- which won an award for best documentary directing at the Sundance Film Festival in January -- filmmaker Morgan Spurlock ate three meals per day at McDonald’s Corp. restaurants for 30 consecutive days, "super-sizing it" when asked. He also forced himself to consume everything on the fast-food giant’s menu at least once.
The results: In addition to gaining one pound per day, Spurlock's cholesterol level jumped from 165 to 230 and his liver became toxic.
Super Size Me is scheduled for theatrical release May 7 by Roadside Attractions and Samuel Goldwyn Films, in association with Showtime Independent Films. It will premiere on Showtime in early 2005 as part of the premium network's "SHO Exposure" documentary banner.