Showtime Networks Inc. has appointed Don Buckley to the position of senior vice president, digital services.
Reporting directly to Len Fogge, executive vice president, creative, marketing, research, and digital media, Buckley will o oversee Showtime's Digital Media Group, comprising the network's broadband, mobile and interactive television initiatives. He will also manage multi-platform content, digital platform marketing, production and technical operations.
"Our award-winning Digital Media Group continues to be recognized as an industry leader, engaging and adding value to our subscribers across multiple platforms," Fogge said in a statement. "Don's creativity and innovative mind have made him one of the most respected executives in the business. We're excited to have him join Showtime Networks and lead the digital team to even more remarkable successes."
Buckley, along with Terry Hines & Associates, most recently founded the interactive marketing company THA.i. Its clientele consisted of companies such as Warner Bros., with whom Buckley previously worked for 20 years in various capacities; he served as senior vice president of interactive marketing, a department he founded, as well as co-founder of Warner Bros. Online.