Sling TV Pitches OTA Bundles

Promoting free antennas, discounted AirTV Players to qualified subs who prepay for service
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To help subs get access to NFL games on major broadcast networks, Sling TV has launched a  promo that offers free over-the-air TV antennas or discounted AirTV Player/antenna combos to qualified customers who prepay for two or three months of Sling TV.

Qualified customers, based on their geographic location, can get a free Winegard indoor antenna ($59.99 retail value) with the two-month Sling TV commitment.

Qualified subs who prepay for three months of Sling TV are in line for an AirTV Player + Adapter and the Winegard antenna for a discounted price of $70 ($189.98 retail value). AirTV, a product from Dish, is an OTA/OTT combo device for cord-cutters that runs on Android TV. 

RELATED: AirTV Firmware Update Stitches Over-the-Air Channels to Guide

Sling TV offers live locals from Fox and NBC, but access is largely limited to owned-and-operated broadcast station markets.

Sling TV is launching the new bundles the week following the kick off of the NFL’s regular season, and amid a growing cord-cutting trend.

RELATED: Traditional MVPDs Lose Record 941K Subs in Q2: Analyst

eMarketer predicts that 22.2 million U.S. adults will have cut the cord by year-end, up 33% from 2016, and ahead of a prior end-of-2017 estimate of 15.4 million.