Spike Taps New Research VP

Publish date:

Beth Coleman has joined Spike TV as vice president of ad-sales research.

Coleman had been VP of research at Paramount Advertising Services.

At the men’s-targeted network, she will be responsible for overseeing the ad-sales-research team, as well as projecting both long-term and short-term audiences.

She will report to Nickelodeon Networks senior VP of research Laura E. Wendt.