SportsNet New York Taps NCC


National Cable Communications will handle SportsNet New York’s national spot advertising and sponsorship business under terms of an agreement announced Monday.

The rep firm said its sports division -- led by senior vice president of marketing and business development Andrew Capone and VP of sports sales Joe Hockenjos -- will lead the sales effort on behalf of SNY.

SNY -- a regional sports network founded by Sterling Entertainment Enterprises, Time Warner and Comcast -- airs up to 125 New York Mets Major League Baseball games, as well as programming based on the National Football League’s New York Jets.