Starz, Curtis Jackson Expand Partnership

50 Cent to Continue on 'Power,' Create New Shows

Starz has expanded its relationship with Curtis "50 Cent" Jackson, executive prducer of its original series Power, in a new, two-year exclusive overall deal.

Under the agreement, struck with Jackson's production company, G Unit Film & Television, Jackson will develop new projects for the network and continue as an executive producer and cast member of Power, which just started production of a 10-episode season three in New York earlier this month.

Power's season two finale on Aug. 15 set a network viewership record (2.39M viewers Live+3), and the season overall averaged more than 6.8 million viewers per episode, putting it on track to be the most highly watched season ever for a network original series, Starz said, based on its analysis of Nielsen and Rentrak On Demand Essentials data.

“Starz has been the perfect partner to make Power the success that it is, and I am looking forward to developing many more record-breaking series with them,” Jackson said.

Carmi Zlotnik, managing director of Starz, added, “Curtis is a wonderful hands-on producer and actor on Power, and we look forward to expanding his roles behind-the-camera with Starz over the next two years."