Starz Renews ‘Vida’

By R. Thomas Umstead
published

Starz has renewed its original series Vida for a third season, the network announced Friday.

Starz's 'Vida'

Starz's 'Vida'

The series, produced by Tanya Saracho (How to Get Away With Murder, Looking, Girls), launched its second season on May 23. Vida follows the lives of two estranged sisters who come together after the death of their mother.

Vida has the highest Hispanic audience composition among premium scripted series in 2019 (Live+3), according to Starz.

“It is a rarity in television today to have a series earn this level of critical praise for two consecutive seasons and spark cultural conversation in the way that Vida has,” said Starz COO Jeffrey Hirsch in a statement. “We are proud to continue to tell this story with Tanya and the incredible cast and crew she has assembled.” 

RELATED: Tanya Saracho Talks up 'Vida's' Second Season 

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.